April 14, 2009
FREDERICTON (CNB) - The grand-prize-winning entry in the Good News for a Change contest was submitted by seven-year-old Noah Richard of Petit-Tracadie. Minister of Wellness, Culture and Sport Hédard Albert, and Tourism and Parks Minister Stuart Jamieson, made the announcement today.
The grand prize, sponsored by McCain Foods (Canada), includes $5,000 in grocery coupons and a healthy-food makeover with nutrition expert Rose Reisman. The contest was part of an awareness campaign to encourage people to adopt healthier lifestyles.
"New Brunswick is facing an alarming wellness crisis, and we need to work together to reverse the trends," said Albert. "The campaign was designed to encourage New Brunswickers to change their behaviour, and to help parents improve their family's wellness and lead their children by example."
Through a series of advertisements drawing attention to the campaign website, New Brunswickers were invited enter the contest by telling stories of wellness changes they have made. Entries were also possible through a series of Random Acts of Wellness events held in communities across the province.
"We are pleased to partner with the New Brunswick government on this campaign," said Calla Farn, vice-president, government, public relations and corporate affairs for McCain Foods (Canada). "We all have a role to play in helping people develop healthier, more balanced lifestyles."
The contest also included monthly draws for six prize packages, sponsored by the Department of Tourism and Parks. The prize categories were:
"There are many ways that visitors to our province can continue to lead an active lifestyle, even on vacation," said Jamieson. "The adventures that Tourism and Parks supplied for the monthly winners will help New Brunswickers stay active, and will also encourage them to stay here in the province for their family vacation."
Monthly prize winners were from across the province, including Fredericton, Lincoln, Miramichi, Edmundston and Saint John.
About 4,000 New Brunswickers took part in Random Acts of Wellness events in Moncton, Fredericton, Campbellton, Miramichi, Caraquet, Edmundston and Saint John. More than 250 New Brunswick families submitted entries in the Good News for a Change contest.
MEDIA CONTACTS: Danielle McFarlane, Department of Wellness, Culture and Sport, 506-457-6445; Alison Aiton, Department of Tourism and Parks, 506-444-4454.