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Visitor information centre signs
Visitor information centres must be evaluated and approved by the Department of Tourism, Heritage and Culture to qualify for visitor information tourist oriented directional signs. These signs are allowed within the right-of-way of all classes of highways in the province. For more information, on visitor information centre signs, please contact the department Commercial Sign Coordinator by email at [email protected].
On-premise advertisements
All businesses can advertise their facility/service with an on-premises advertisement. On-premises advertisement is an advertisement that is located on the premises of and within one hundred metres of a residence, business or attraction and is for the purpose of advertising that residence, business or attraction.
Short-term advertisements
Short-term advertisements are allowed with written approval from the minister of Transportation and Infrastructure or their designate. Short-term advertisements for level I, level II and connector I highways are allowed for not-for-profit organizations or community events. Short-term advertisements for all other highways are allowed for fairs, exhibitions, festivals, rallies, conferences, political campaigns and other short-term events. Details on the placement of short-term advertisements can be obtained from the Department of Transportation and Infrastructure district office.
Other types of signs
Construction signs — Signs that are normally a black message on an orange background that warn the motorist of construction activities.
Guide signs —Signs are used as a form of traffic management that provides information to the motorist. Signs that are normally a white message on a green background that direct the motorist to various destinations including communities, cities, towns, villages and rural communities. They are installed in accordance with national standards and policies and form part of the highway system.
Regulatory signs — Regulatory signs are normally white in colour and advise of traffic regulations such as speed limits, stop requirements, no left turn, etc. If the motorist does not follow the message on a regulatory sign, they can be fined.
Warning signs — Signs that are normally a black message on a yellow background that warn the motorist of roadway conditions such as curves, bumps, road narrows, etc.
Manufacture, installation and maintenance
For private signs and ”Welcome to” signs, a sign manufacturer will be responsible for the manufacturing, installation and maintenance of the sign(s).
For all other types of signs, The Department of Transportation and Infrastructure is responsible for the manufacturing, installation and maintenance of the signs.
Get help
If you have questions or need help, you can contact us Monday to Friday between 8:15 a.m. and 4:30 p.m., excluding holidays.
Commercial Signs
Phone: 1-506-453-3939
Email: [email protected]